BrewDog, I salute you! The Scottish boys have done it once again and reclaimed the title of strongest beer with a new bottle they are calling "Sink the Bismarck." This is apparently clocking in at about 41%ABV. It makes you wonder if this is just going to go back and forth to see who can make beer flavoured moonshine. Could it be the next summer craze? Think this will come in a glass with a sliced lime on the rim?
Sink the Bismarck! is beer, amplified. With the volume turned full up, it is important you that you be careful with this beer and show it the same amount of sceptical, tentative respect you would show an international chess superstar, clown or gypsy.
Even if you have no taste for extreme beer or eis/quad-IPA, you have to admit they are good at marketing. Well, we can see 2010 is off to a huge start, and huge IBU's and huge %ABV.
You can read more about the massive 41%ABV beer here. These bottles should run for about $65 and change, if not more by the time they are released for order online.
An early morning toast, Cheers!
EDIT: You can see here James from BrewDog's take on the video and the beer itself. These guys really do have a good solid head on their shoulders, love what they do, and have fun doing it.
Sink the Bismarck! from BrewDog on Vimeo.
No comments:
Post a Comment